The importance of mentioning the salary in job postings – Include pay ranges in your job ads and get valuable insights

Salary in job ad

Listing salary information is becoming an increasingly important topic. The indication of an approximate salary or a pay range is particularly appreciated by job seekers or potential candidates. Add a salary range to your job posts and get valuable insights from JobCloud.

Candidates want wage information

Our Product teams are in constant contact with job seekers. In various interviews and surveys, it is repeatedly stated that active and passive candidates have a great desire to find wage information in job postings. However, a recent JobCloud survey has shown that only about a third of companies are currently willing to disclose their wages. Employers still have a lot to do in order to comply with the jobseekers› wish.

The advantages of wage information in job postings

Indicating the wage or an approximate pay range in your job listings will bring you some advantages. Not only will you meet the job seekers› desire for wage transparency, but you will also stand out from the competition. You could also receive more qualitative applications, as only candidates who are satisfied with the salary stated in the job posting will apply. This reduces the likelihood of applicants jumping off during the recruitment process and may save you a lot of time in your recruitments. If you specify the salary in the job advertisement, it will also improve the placement in Google’s job search function and thus ensure greater visibility. We also see in other well-known job portals that wage information in job postings is becoming increasingly important.

JobCloud study on the impact of wage information 

Would you like to know the impact of including pay ranges in your job postings? Then please add the approximate wage or a pay range in your job advertisement on jobs.ch or jobup.ch and contact us. JobCloud will contact you to find out more about the performance of your job posting, as well as the number and quality of applications received.

You can then use these insights for your next job advertisement, which will help you decide whether you want to indicate the salary in all your job postings in the future. In addition, the feedback helps JobCloud improve the quality of the job ad designs in order to ensure more and/or more suitable applications.

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